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How I Finally Cracked Facebook Ads And Got My Cost Per Engagement Down To 2 Cents!

I have a confession to make. I have always struggled with Facebook advertising. No matter how many guides I read, ad combinations I tried or videos I watched I just couldn’t crack the “Facebook Advertising Code”. This, as you can imagine, was extremely frustrating. I would read post after post about people achieving clicks for …

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How To Build A Great Corporate Culture

People often underestimate how important corporate culture (or company culture) is when it comes to defining the level of success an organisation achieves. Recently however, events such as the turmoil at Uber and discrimination at certain tech companies has highlighted that just chasing sales and revenue growth isn’t good enough. To build a company that …

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How To Write An Effective Email – Why 90% Of Emails Should Only Be A Single Paragraph

Did you know that more than 3.1 billion people worldwide have email addresses? Despite the rise of social media, email remain effective and are one of the primary means of communication, both personally and professionally. In fact, within a corporate environment email is the dominant form of communication. This is despite the introduction of new …

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What’s On Elon Musks To Do List

Despite earning more than $165 million through the sale of Paypal in 2002, Elon Musk is still dreaming big! The forty one year old who dropped his PhD program at Stanford, is currently one of the world’s most successful entrepreneurs. He is the founder of a private rocket company Space X, CEO at Tesla and …

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