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Task Pigeon – A Transparent Startup

Five Lessons For The First Time You Pitch Your Startup - Task Pigeon
Paul Towers, Founder & CEO of Transparent Startup Task Pigeon

The Transparent Startup Project


My name is Paul Towers and I am a 3x Entrepreneur and the Founder of transparent startup Task Pigeon.

I chose to build a transparent startup after being inspired by Founders like Alex Turnbull (Groove HQ), Joel Gascoigne (Buffer) and Josh Pigford (Baremetrics).

What I am trying to do differently however is share everything. The up's, the down's, the in's and out's from day one.

In particular, I write about what went right, what went wrong, the lessons I learnt along the way and how I would do things different.

I also share all internal revenue, expenditure, website traffic and user statistics on a monthly basis.

I hope you find value in following my journey.


Paul Towers

Why Build A Transparent Startup?

One of the very first questions I often get asked when I talk about my startup, is why I chose to adopt a position of transparency.

It's a valid question and one that can have a lot of different answers, but at its core I believe too many startup stories are written after the fact. That is to say, history is written by the winners and no one wants to paint an ugly picture. As a result when a startup founder finally "makes it" and they sit down for an interview or give a presentation its easy to gloss over some of the cracks.

With this transparent startup project there is no opportunity for that. I am documenting my startups journey from day one. You can go back and read any post at any time and see what I was thinking or struggling with at that particular moment.

It truly has been a valuable experience. Both for my own self development and for connecting me with other people in the startup ecosystem who can relate to what I am going through.

If you are thinking of adopting a model of transparency with your startup feel free to reach out as I would love to connect with other like minded founders.

My Latest Posts on Transparency

We Have MRR - The October 2017 Monthly Report - Task Pigeon

We Have MRR – The October 2017 Monthly Report

October was a great month for Task Pigeon! We have started converting customers to our monthly paid plans and now ...
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Task Pigeon nominated for best bootstrapped startup

Task Pigeon Nominated For Best Bootstrapped Startup of The Year

Task Pigeon has been nominated for Best Bootstrapped Startup of The Year (2017) by Startcon. Startcon, the organiser of Australia's ...
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Here's Everything I Have Learned As A Non-Technical Founder 3

Here’s Everything I Have Learned As A Non-Technical Founder

It is true. Angel Investors and VC’s prefer to see a startup that has technical people in the founding team ...
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How I Saved $500 A Week And Bought My First Business At 16 Featured

How I Saved $500 A Week And Bought My First Business At 16

This is a story about how hard work, a little bit of luck and a lot of sacrifice allowed me ...
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